PPC and SEO

Does anyone use PPC bid management anymore

Posted on April 13, 2008. Filed under: PPC and SEO |

I looked into bid management a couple of years ago and i found it a highly complicated process particularly if you where doing it over multiple search engines, the systems never seemed to work that effectively, I always couldn’t help thinking that if google or yahoo or msn, changed there API setup overnight that the [...]

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Pay Per Click PPC Tips No 1 – Simplicity

Posted on February 22, 2008. Filed under: PPC and SEO |

PPC campaigns in my experience need not be highly complex creatures, in the three years i have been managing them, I have discovered that a large part of traffic for most business’s can be easily driven off one campaign, unless you are targeting many products are brands then this generally will work fine and time [...]

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End of the line for Bid Management on PPC?

Posted on June 13, 2007. Filed under: PPC and SEO |

Here is an extract from the SEW blog which has some very interesting views on this subject, my personal opinion and experience with 2 different tools have been very unsuccessful
Are Bid Management Tools Still Useful?
By Eric Enge
June 12, 2007
Given the changes in the search marketing landscape, especially the move toward quality-based bidding, the [...]

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Google Analytics update

Posted on May 9, 2007. Filed under: PPC and SEO |

 
Google Analytics is now beta ing a new version of google analytics for some customers, see what google has to say about it here….
As you might know, the Analytics tab in your AdWords account gives you access to a powerful web analytics reporting tool. Since we released Analytics, we have spoken with numerous users to [...]

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Google Adwords Expensive Clicks

Posted on April 24, 2007. Filed under: PPC and SEO |

I am doing a PPC campaign for a client of mine at the moment and it is in the market of Secured Lending, The Market for this is now absolutley ridiculous with the clicks. I have bid first £2, then £3 then $4.50 and I am still only appearing on page 3. Surely there must [...]

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Google Adwords Changes

Posted on April 19, 2007. Filed under: PPC and SEO |

I have just noticed now that google has added anothe column into adwords that shoes in th ad group screen that shoes the number of conversions from the conversion tracking as well as just a percentage. All good there seems to be lots of asthetic changes at the moment too that i keep stumbling across [...]

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The value of attending conferences

Posted on April 18, 2007. Filed under: PPC and SEO |

I have found a very interesting article here from seomoz all relating to the value of attending conferences. well worth a read
http://www.seomoz.org/blog/the-value-of-attending-conferences

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Google Adwords Promotional Credits

Posted on April 12, 2007. Filed under: PPC and SEO |

It looks like anyone who has not taken the Google Professional Test is now going to have to in order to gain these credits, got mine done 2 months ago thankfully!! 88% score!!!
Important! Changes to promotional credits policy
Beginning 31st March 2007, AdWords promotional credit coupons will only be available to Qualified Individuals and Qualified [...]

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John Chow dot com, Make Money Online

Posted on April 10, 2007. Filed under: PPC and SEO |

If anyone gets a chance to read through this site it is very interesting with a blog with lots of useful tips http://www.johnchow.com/
This guy is an absolute guru on how to make money online and should serve as an inpsiration to us all, get reading and hopefully early retirement will be forthcoming!!!
John Chow dot Com [...]

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Get Rich Quick, refer Google Apps!!

Posted on April 5, 2007. Filed under: PPC and SEO |

It looks like you can now make money by referring Google Apps on your website, Think I will get cracking on this this weekend
Have a great easter weekend everyone!
See google post attached below
[...]

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